Tuesday, March 4, 2008

Media: How Things Have Changed

Internet Versus Paper Media

Not long ago Americans assiduously read morning and afternoon newspapers and Time and Newsweek delivered analysis and trend pieces. No longer – instant news is available on the web, broadcast to iPods and cell phones before the blood has even started in congeal. Over the past 11 years, circulation at both mags has plummeted. Time suffered a cut of roughly one fourth — from 4.1 million in 1996 to 3.1 million in 2007 — according to the Audit Bureau of Circulations. Newsweek’s drop (from almost 3.2 million in 1996 to 3.0 million in 2007) was less dramatic but still significant. At the same time newspaper circulation is withering, and hardly a month passes with another newspaper’s funeral notice. To survive many newspapers and both magazines have abandoned their once proud and even coveted impartiality's in favor of sensationalism and bias pandering to subscribers or more importantly would be subscribers. It could give a short term bounce but longer term “tree” based print media are doomed – perhaps not to dinosaur like extinction, yet – doomed nonetheless.

Hypocrisy.com